SEO Central Coast

Search Engine Optimization is critical for the growth of your online business, and Smart Web Solutions are the SEO Central Coast experts.

That means if you’re not ranking in the top ten businesses you’re missing out on a lot of customers.

Our proven SEO strategies will ensure your business ranks highly on that all-important first page. The result for you; increased enquiries, improved brand awareness, and through-the-roof sales conversions.

In fact, intelligent SEO is an integral part of good business website design.

At Smart Web Solutions we promise to put superior SEO right at the heart of your ecommerce or WordPress website.

We do all the technical bits and pieces so that you gain new customers and expand your online presence and brand reach. It’s not magic; it’s science and it’s the Smart Web Solution.

And we also specialise in local SEO that targets your Central Coast customer base. Check out our local SEO package here for Central Coast, Newcastle, and Sydney businesses.

SEO is about finding out what your customers are searching for and making sure that they find it on your website thanks to Google, Bing or Yahoo.

Our SEO process starts with finding out what you want from your website. Who is your audience? What is the problem you want to solve?

Are you looking for more:

· Phone calls, leads, online inquiries or ecommerce sales?

Are you trying to build a:

· Local city, regional, national or international customer base?

Next we do intensive keyword research and analyse the keywords that your customers are searching for in your industry.

We also analyse your competitors to see how their websites are ranking.

We’ll take a good long look at the LSI (Latent Semantic Inquiries), synonyms and related keywords that are being used by your potential customers.

We analyse the targeted keywords to identify those that will be the most effective for your website.

Now we look at your website.

We focus on any technical or navigational issues that might turn your customers away. Does your ecommerce site build trust in your customers? Are there any security issues?

• And are you Calls to Action effective?
• Are they channelling viewers down a conversion funnel to actual sales?
• Are there ways we can make it easier for your customers to find their way around your site?
• We used detailed Analytics tools to find out what’s really happening to your customers on the site.
• We’ll take a close look at your content; is it engaging and giving your customers the information they need to make those sales decisions?

Does your content need updating?

Is your content meeting Google’s Quality ratings? And we look at the technical stuff behind those pages like is your meta data doing its thing?

All of these things are part of good website design. You’ll be amazed at the increase in click-through rates, customer growth and increased sales that a well designed website will bring.

Perhaps it all seems a bit too much to think about. Then try our offer of a Free Website Analysis. Yes, it’s completely cost free and stress free.

And we’ll be able to show you some real Smart Web Solutions that will take your ecommerce or WordPress website to new levels.

So how do you improve my website SEO?

O.K. we’ve analysed your website and found some health issues. Our SEO services Central Coast experts will roll their sleeves up and get technical.

And you earn it by having a well-designed website that solves your customers’ problems.

We’ll optimise your website, set up and configure Google Analytics and Search Console and arm ourselves with detailed keyword tracking dashboards and reports.

We’ll pull your website apart page by page looking at titles, meta data, headers, keywords, content quality and length and fix any issues that come up.

We’ll improve site speed and site structure—yes, site speed is used by the Google algorithm in its rankings. We’ll improve the URLs and naming conventions for enhanced compatibility with the search engines.

Poor quality content that doesn’t accurately target and answer your customer’s search terms or meet the requirements of Google Quality rating guidelines is a major factor in poor rankings.

We can provide superbly engaging, keyword focused SEO content that will inform your customers and inspire action.

Our SEO Central Coast also includes Schema markup code such as JSON-LD. This type of code helps your web pages appear more prominently in Search and to improve click-through rates.

We will reverse engineer your competitors’ websites. That’s right; if their websites are performing better than yours we’ll pull their sites apart too and use their data to outperform them.

We’ll also be making sure your site is responsive and mobile friendly.

We’ll build high quality links with industry related sites and reputable business directories such as Yellow Pages, True Local, Yelp etc. When high quality websites link back to your website, customers gain reassurance that your site is trustworthy.

We’ll also explore related niche sites where your competitors are currently listed and use those links to get your website ahead of the game.

Fixing or replacing redundant or poor quality links is also a critical part of our off-site optimisation programme.

Content syndication plays an important role in spreading your site’s popularity and establishing your brand as a credible force in the market.

Content syndication involves repurposing existing content into high quality assets that can be shared and posted amongst other reputable sites.

We’ll reach out to those sites, let them know about the fantastic new content on your website and get them to link back to those pages.

Keyword Ranking

Our monthly SEO reports and competitive analysis and health checks will play a pivotal role in making your business no1. on Google and building the brand reach and sales you’ve been looking for.

Regular website health checks are based on ongoing monitoring of Google Analytics, keyword performance, and online marketing strategy analysis.

Monthly reports provide a clear detailed picture of how your website performance is improving in response to the changes.

You’ll love our transparent reporting process and find it really useful as we work with you to build a really effective long-term digital marketing / SEO strategy.

How does localised SEO differ?

Google have found that 95% of mobile users look up local businesses on their phones with the intention of visiting those businesses.

Although Google tries to provide search results relevant to the geo location of the searcher, poorly designed local websites won’t show up on that first page of results.

When your customers search for something like ‘vinyl car graphics’ they may get a page listing businesses as far afield as Victoria or the U.S.A. if your website isn’t designed for local SEO.

That’s not much help if your vinyl graphics business is in Terrigal.

SEO Central Coast for local search is about making sure your website is ranking highly in those locality specific searches and accurately targeting your local customers.

Establishing Local Business listings on Google, Bing and Apple is the first step to making sure your business ranks highly in locality specific search results.

We make sure your business name and address are listed consistently in all the right places; another important part of local geo targeting for services and products.

We target your site schema to local consumers. It’s a smart, snazzy way of drawing the attention of local consumers to your website.

We provide local content – topical and relevant content that connects your business services with the local area.

Local area service pages that clearly reference the specific localities where you offer your services will help customers find you too.

It’s critically important to set up pages for specific suburbs very carefully. Get it wrong and you might find Google is no longer very happy with your website.

Local area projects and case studies

Smart Web Solutions, the #1 SEO Agency has built an impressive reputation for website design whether you’re looking for a national, regional or local SEO focus.

You can see a sample of our local area projects and case studies here.

We build ecommerce and WordPress websites that rank at the top of Google searches, draw your audience in, are brilliantly easy to navigate, and convert views to sales to help your business grow and get your phone ring.

And they’re easy to manage too.

Get your website designed by Smart Web Solutions, it’s a really smart move.